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Brand Marketing

Bikaji Foods unveils new logo as part of brand refresh initiative

Advertising

Parle Agro pares ad outlay to Rs 257 crore as profit rises sharply

Advertising

Haryana tightens outdoor advertising rules to boost road safety, transparency

Advertising

Coca-Cola India pares ad spending to Rs 1,311 crore as profits surge in FY25

Brand Makers

Prasoon Joshi on Advertising, Vulnerability and Creativity at AAAI Awards

Brand Makers

Advertising leaders pay tribute to Prasoon Joshi at AAAI Lifetime Achievement Felicitation, call him ‘Mitti se juda hua poet’

Advertising

Why retail media delivers stronger returns when brands use more than one ad format

Brand Makers

Trying to explain Prasoon Joshi to myself: Partha Sinha writes

Brand Makers

Prasoon Joshi and the business of feeling: How one creative leader shaped Indian advertising

Gaming

ED seizes Lamborghini, other luxury cars linked to UP YouTuber in illegal betting probe

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