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Brand Marketing
Flashback tales: Shah Rukh Khan as a surprising choice for Hyundai's blockbuster entry in 1998
Brand Marketing
Zomato introduces comprehensive well-being framework for delivery partners
Advertising
Google improves ad performance for travelers; expands Travel Feeds in Search Ads
Advertising
Festive season ad spends shift: TV ad spends down 10%; digital up 20%
Advertising
ASCI to host Global Summit for Ad self-regulation in Mumbai in March 2025
Agency News
Havas Play India launches new IP 'Baithak'
Advertising
Havells India profits surge 9.5% in Q2, festive shift boosts ad spends
Advertising
Zepto's sweet surprise: Soan Papdi takes center stage this Diwali
How it Works
Return to Retro: Brands are singing same old song to inject nostalgia
Advertising
EC focuses on curbing Deepfake content during Maharashtra polls