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Social Media
Reels drive 33% higher engagement, 2x brand recall: Meta study
Digital
Instagram tests Picture-in-Picture feature for Reels to boost engagement
How it Works
Instagram Reels come up in two tragic murder cases
Brand Marketing
Instagram developing "Picks" feature to help users find common interests
Advertising
AI boosts Instagram and Facebook ads, driving conversions and growth, says Mark Zuckerberg
Advertising
The closing gap: YouTube challenges Instagram's shoppability crown
Advertising
Instagram's frame-level likes promise precision, but can they outrun reels?
Advertising
Instagram's data dive: Why frame-level insights can be a game changer for creators and brands
Advertising
Beyond total likes: Instagram tests per-frame engagement for carousels
How it Works
How Likes and Emojis on war, death and disaster posts reveal our broken online empathy