Digital
Online gaming in India is among the world’s most vibrant, says MoS I&B Dr L Murugan at Storyboard18 DES 2025
Abhineet Kothari, who led Apollo Tyres as category head - passenger vehicles, has been elevated to marketing head, India and South East Asia.
Kothari began his career at Shell Shipping as a merchant navy engineer officer, and then had a short stint at the Kellogg Company. He joined Castrol as a trainee and was elevated to category manager.
As the former AVP - payments at Paytm, Kothari was the brand marketing and communications lead for Paytm mobile gaming, and was the head of P&L recharge and bill payments business.
In May, Apollo Tyres had announced the formation of a Global Marketing Division within its commercial organisation, as part of broader structural reforms aimed at boosting operational efficiency and enhancing customer experience.
The newly created division would be led by Udyan Ghai, who was promoted to group head, marketing.
The Storyboard18 Digital Entertainment Summit (DES) unpacked India's strategy for leading the digital entertainment economy, with top policymakers where they putlined how talent, technology, and governance would fuel future-ready growth.
Read MoreAt the Storyboard18 Digital Entertainment Summit in New Delhi, policymakers and industry leaders outlined how talent, technology, and governance will drive India’s push to dominate the global entertainment economy.