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From Pink Slips to Silent Sidelining: Inside adland’s layoff and anxiety crisis

Arjun Vaidyanathan, who led KPMG India as chief operating officer, has joined One 97 Communications as group head - transformation.
Vaidyanathan started off as a senior manager at Arthur Andersen & Co, and went on to work across Ernst & Young, Royal Bank of Scotland, JP Morgan, and Axis Risk Consulting.
He has implemented several organisation wide strategies and transformation initiatives for financial cost management, revenue enhancement and related organizational changes required for businesses in India, US, Australia, Middle East and Europe. Managed several transactions (M&A, PE, IPO, US Listings).
From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.
Read MoreLooking ahead to the close of 2025 and into 2026, Sorrell sees technology platforms as the clear winners. He described them as “nation states in their own right”, with market capitalisations that exceed the GDPs of many countries.