Digital
Why OpenAI is hiring 100 ex-bankers: Inside the ChatGPT-maker's secret project to automate Wall Street's grunt work
Mahindra Lifespace Developers appoints Abhimanyu Mathur as CMO
Previously, Abhimanyu Mathur led Mahindra Group as vice president - brand.
Abhimanyu Mathur began his career in advertising at Leo Burnett as an accounts supervisor, and went on to work across Rediffusion Y&R, MullenLowe Lintas and RP-SG FMCG. (Image source: LinkedIn)
Abhimanyu Mathur, who led Mahindra Group as vice president - brand, has been appointed by Mahindra Lifespace Developers as chief marketing officer.
Mathur began his career in advertising at Leo Burnett as an accounts supervisor, and went on to work across Rediffusion Y&R, MullenLowe Lintas and RP-SG FMCG.
As the executive vice president at MullenLowe Lintas, he headed a business development cell focusing on Commodities to Brands, targeting SMEs. He headed a business unit for the last five years.
He managed many Hindustan Unilever Brands like Pepsodent, Pureit, Wheel, Fair & Lovely, Clinic Plus, Clear, Vim, Domex, Hamam and many more. He also worked on Swachh Bharat by World Bank, Aditya Birla Group (Corporate), Gyproc, ABP News and others.
SPOTLIGHT
From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.
Read More“Two drunks leaning on a lamppost”: Sir Martin Sorrell on the Omnicom–IPG merger and the turbulence ahead
In a wide-ranging interview with Storyboard18, Sorrell delivers his frankest assessment yet of how the deal will redefine creativity, media, and talent across markets.