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From Pink Slips to Silent Sidelining: Inside adland’s layoff and anxiety crisis
Sungkyoon Kim appointed CEO, Cheil SWA | Telcos raise concerns over Prasar Bharati’s D2M trials
Storyboard18 brings you top five news updates from the world of advertising, marketing, and business of brands.
Kim brings close to three decades of experience across marketing strategy, consumer psychology, data, and analytics.
Storyboard18 presents FAST FIVE ⬇
We bring you top five news updates from the world of advertising, marketing, and business of brands.
EXCLUSIVE: Sungkyoon Kim appointed President & CEO of Cheil South West Asia
Cheil SWA confirmed the development to Storyboard18. Kim succeeds Carlos LimSeob Chung, who has transitioned into a new role within Cheil Worldwide, the global marketing communications arm of Samsung Group.
Telecom operators flag concerns over Prasar Bharati led D2M trial test results
A comprehensive series of technical tests conducted by IIT Kanpur found that D2M broadcast technology operating in the 470–582 MHz frequency band does not interfere with 4G and 5G mobile networks and remains within acceptable thermal limits for consumer devices.
BofA turns cautious on Omnicom, warns IPG deal risks are being underestimated
BofA questioned the assumption that the combined entity can sustain more than 3% annual revenue growth in 2026 and 2027, calling such expectations difficult to reconcile with current operating trends across both groups.
Google India names Siddharth Shekhar as Director, LCS; to lead government, BFSI, education and auto sectors
Siddharth Shekhar, who previously led Google India as Industry Head – Technology, Media, Entertainment and Telecom, has been elevated to Director, LCS, overseeing Government & Public Sector, BFSI, Education and Auto.
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From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.
Read More“Confusion creates opportunity for agile players,” Sir Martin Sorrell on industry consolidation
Looking ahead to the close of 2025 and into 2026, Sorrell sees technology platforms as the clear winners. He described them as “nation states in their own right”, with market capitalisations that exceed the GDPs of many countries.