Digital
Online gaming in India is among the world’s most vibrant, says MoS I&B Dr L Murugan at Storyboard18 DES 2025
Netflix and Spotify discuss partnership on live music content
The discussions have also covered ideas such as big celebrity interviews and faster-turnaround documentary projects, according to the report.
The discussions have also covered ideas such as big celebrity interviews and faster-turnaround documentary projects, according to the report.
Netflix has held talks with Spotify about partnering on projects such as music award shows and live concert series, as part of its broader strategy to expand into live TV programming, the Wall Street Journal reported on Wednesday, citing people familiar with the matter.
The discussions have also covered ideas such as big celebrity interviews and faster-turnaround documentary projects, according to the report.
The streaming giant has been pushing aggressively into live programming in recent years, aiming to diversify its content, attract new subscribers, and grow advertising revenue.
Netflix is set to debut a new music competition show, Building the Band, next week, and is developing another music contest series expected to launch in the coming months, the WSJ reported.
Beyond music, Netflix has invested heavily in live sports to broaden its appeal. The company recently secured rights to broadcast two National Football League (NFL) games on Christmas Day and will stream the Jake Paul vs. Mike Tyson boxing match—part of a strategy that helped Netflix post a record 19 million new subscribers in its most recent fourth quarter.
SPOTLIGHT
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.