Nazara acquires 15.86% stake in Indian esports platform STAN for Rs 18.4 cr

Nazara will purchase 15.86% in STAN for Rs 18.4 Cr (US$2.2 million) in an all-cash secondary transaction.

By  Storyboard18| Sep 11, 2024 4:09 PM
Nazara Technologies India’s only publicly listed diversified gaming, esports and sports media company, through the Company’s wholly owned subsidiary Nazara Dubai FZ, announced an acquisition of 15.86% stake in GetStan Technologies Pte. Ltd (“STAN”), an esports community platform in India.

Nazara Technologies India’s only publicly listed diversified gaming, esports and sports media company, through the Company’s wholly owned subsidiary Nazara Dubai FZ, announced an acquisition of 15.86% stake in GetStan Technologies Pte. Ltd (“STAN”), an esports community platform in India. Nazara will purchase 15.86% in STAN for Rs 18.4 Cr (US$2.2 million) in an all-cash secondary transaction.

STAN is a key player in the Indian esports and fan engagement space, building a mobile-first platform that fosters connections among gamers and supports content creators with tools to succeed. Founded by Parth Chadha, Nauman Mulla, and Rahul Singh, STAN has quickly become a recognized name in the segment.

As of July 2024, STAN's user base has surpassed 12 million, with over 80% of users coming through organic and referral-based channels. The platform has shown strong monetization, boasting over 500,000 paying users and a high 30-day retention rate of over 60%. Its mobile app has gained significant traction, consistently ranking among the top 5[1] on the Google Play Store with a 4.7-star rating over the past year.

“Nazara's investment in STAN strengthens our position in the rapidly growing gaming and esports landscape. STAN’s mobile-first approach and focus on community engagement align perfectly with our vision to become a leading player in the global esports ecosystem. This acquisition allows us to expand our reach while empowering content creators and fostering a stronger gaming community,” said Nitish Mittersain, Founder and CEO of Nazara Technologies.

Parth Chadha, CEO of STAN expressed his excitement, “Nazara’s investment will be a major boost for STAN, fast-tracking our journey to redefine gaming and esports, communities and help us achieve our vision.”

First Published onSep 11, 2024 4:09 PM

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