Brand Makers
Priya Nair appointed new CEO and MD of Hindustan Unilever, replaces Rohit Jawa
Zomato's SRK ad | Maha Transport Minister on Ola Electric | Debra Crew to exit Diageo
Storyboard18 brings you top five news updates from the world of advertising, marketing, and business of brands.
(Snippets from the campaign)
Storyboard18 presents FAST FIVE ⬇
We bring you top five news updates from the world of advertising, marketing, and business of brands.
Zomato's SRK ad: A high-budget diversion from real issues?
The ballpark budget for the ad stands at ₹12–20 crore. Industry observers call it “generic” and completely “off-brand” for Zomato.
Only 47 of 432 Ola Electric showrooms compliant, says Maha Transport Minister
On Wednesday, the issue was highlighted during a legislative session following a question raised by MLAs Prasad Lad, Pravin Darekar, Vandana Gawde, and Adv. Nayan Dakare regarding regulatory compliance.
Debra Crew set to exit as Diageo seeks fresh leadership: Reports
Diageo’s board is actively searching for a successor to current CEO Debra Crew, who has faced mounting challenges since taking over the top role in June 2023.
GCPL's ad spending up by 2.47% to Rs 1,369.21 crore in FY25
GCPL said it is optimizing its shopper marketing team, insourcing design and content for better efficiency amid the rise in revenue, driven by ecommerce.
Meta acquires AI startup PlayAI
While the financial details of the acquisition were not disclosed, the memo noted that PlayAI’s expertise aligns closely with Meta’s roadmap across several key areas, including: AI characters, Meta AI, Wearables, and Audio content creation.
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SPOTLIGHT
The Storyboard18 Digital Entertainment Summit (DES) unpacked India's strategy for leading the digital entertainment economy, with top policymakers where they putlined how talent, technology, and governance would fuel future-ready growth.
Read MoreIn Photos: At DES 2025, India charts ambitious course for digital entertainment leadership
At the Storyboard18 Digital Entertainment Summit in New Delhi, policymakers and industry leaders outlined how talent, technology, and governance will drive India’s push to dominate the global entertainment economy.