AGENCY-NEWS

Agency News

EXCLUSIVE: “Delay could render petition infructuous": Publicis Groupe tells Delhi HC in CCI case

Agency News

The AI problem in agencies: Why originality is becoming a premium skill again

Advertising

When creativity never clocks out: Advertising and the ‘Right to Disconnect’ Bill

Agency News

BCCI ropes in Laqshya Media Group for WPL 2026 opening, closing ceremonies, fan activations

Agency News

EXCLUSIVE: Delhi HC warns Centre of adverse inference in Madison–CCI case; impleads BCI

Agency News

EXCLUSIVE: Publicis Starcom wins Flipkart Group’s ₹750-crore media account, replaces EssenceMediacom

How it Works

Inside WPP’s new AI play: Turning agency know-how into digital agents

Digital

Omnicom rolls out new Omni platform to unite Creativity, Media and Data after Interpublic deal

Brand Makers

CES 2026 kicks off; Havas CEO Yannick Bolloré on AI’s industry impact

Agency News

WPP Media retains Reckitt India's integrated media mandate

Agency News

Madison Media rolls out MbrAIn

Agency News

How client–agency relationship still existing, just without trust

Agency News

Media cartel probe: DG report likely by mid-2026 as ad agencies face prolonged CCI scrutiny

Agency News

Dentsu sells historic Ginza Headquarter; books $200 Mn gain amid global portfolio review

Agency News

Inside India’s 2026 Media Pitches: How Omnicom–IPG will be tested beyond scale

Advertising

Inside the Pitch Room: How Consultants Are Reshaping India’s Advertising Pitch Process

Agency News

Omnicom CEO Troy Ruhanen redraws agency map, betting on clarity, scale and collective intelligence

Agency News

WPP finally clinches Jaguar Land Rover’s global mandate

Brand Makers

Prasoon Joshi on Advertising, Vulnerability and Creativity at AAAI Awards

Agency News

How ad holdcos consolidation pulling advertising away from creativity and towards media math

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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