AI

How it Works

2026: Navigating the overloaded mind — Will brands be the last unfair advantage?

How it Works

The rise of "bot buying": AI agents to take over purchase decisions in 2026

Agency News

Madison Media rolls out MbrAIn

Brand Makers

WPP launches Agent Hub on WPP Open for agentic AI marketing

Digital

Simply Speaking: Will AI prove that marketing doesn’t matter?

Digital

Deepfakes, Identity Theft & the Law: Why Creators Are Going to Court

How it Works

Retail Media emerges as AI-driven 'commerce intelligence,' marginalizing traditional digital spend

How it Works

2026: The year AI, edtech and green innovation outpace economic headwinds

Digital

OpenAI’s Nick Turley denies ChatGPT ad tests, says viral screenshots “not real”

Digital

AI threatens India's small M&E market share; I&B Secretary Sanjay Jaju urges tech-craft immersion

Digital

Food bloggers report traffic, revenue plunge due to Google’s AI summaries

Digital

IGAP flags overreach in MeitY’s draft deepfake regulations, warns of pre-emptive censorship

How it Works

SoftBank sells entire Nvidia stake for $5.8 billion, accelerates bets on AI

How it Works

Brand Breakthroughs: Marketers - Experiment at scale to win in the age of AI

Gaming

‘India’s gaming ambition is global now,’ says Aditya Swamy of Google Play

Social Media

The emotional outsourcing generation: Why lonely kids are turning to AI instead of parents

How it Works

Studio Ghibli and other Japanese publishers demand OpenAI Stop copyrighted content use

Digital

Jio, Google roll out free Gemini Pro plan worth ₹35,100 for young users aged 18–25

Advertising

ECI cracks down on Deepfakes, mandates labeling of AI generated election campaign

Digital

Experts cite feasibility, free speech challenges in MeitY’s Draft Rules on synthetic media

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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