With the festive season approaching, Amazon enhances its commission structure for influencers, aiming to drive engagement and sales across key product categories.
MrBeast will host and executive produce the show, which will exclusively debut on Prime Video in over 240 countries and territories globally.
During the first 4 days of the sale on large e-commerce platforms, 1,100 mobile phones were sold each minute, valuing around Rs 11,000 crore.
In an exclusive conversation with Storyboard18’s Delshad Irani, the country manager and vice president of India consumer business at Amazon India, tells us about the genesis of 'Amazon Se Liya' campaign and how it brings out the brand's purpose.
The e-commerce juggernaut’s country manager for India gives us the inside view of the brand's festive season campaigns.
All the key executive moves in the world of brands.