FMCG

Brand Makers

Priya Nair’s first big decision as HUL CEO, passes GST benefits to consumers

Brand Marketing

Dabur CEO hails GST overhaul as demand booster for consumers

Brand Marketing

ITC, PepsiCo, Temasek in race to grab 10% stake in Balaji Wafers

How it Works

Fake tenures, forged degrees, retail sector sees 10.3% hiring discrepancy rate: AuthBridge report

Brand Makers

“Bullish across our portfolio”: Godrej Consumer’s Sudhir Sitapati hails GST rationalisation

Brand Marketing

Britannia bets big on rural India, targets 50% sales share in 3–4 years

Brand Marketing

Varun Beverages eyes boost from GST cuts in Water and Juice segments

How it Works

GST overhaul to lift rural demand by 8-10%, spur urban consumption ahead of festive season

Brand Marketing

Festive confectionery ad spends surge 10–25% as brands bet big on rural revival, digital push and emotional storytelling

Advertising

GST rate cuts to drive 12% rise in AdEx; FMCG, Auto sectors to lead spending surge

How it Works

GST on ACs, cement, TVs, and cars reduced; tobacco and aerated drinks face 40% levy

How it Works

“Dessert mixed with pharmacy-grade caffeine”: Himatsingka slams Sting, Red Bull, Monster

How it Works

Rural India powers premium FMCG surge, now driving over 40% of super-premium sales

Brand Marketing

Reliance Retail revenue rises 8% in FY25; Campa Cola gains double-digit market share

Brand Marketing

Coca-Cola explores sale of Costa Coffee as growth falters

How it Works

Parle leads FMCG rankings; Britannia, Amul follow: Brand Footprint India 2025 report

Brand Marketing

DS Group partners with WPP Media; launches digital marketing playbook 'DCODE'

How it Works

India’s retail market to touch $1.93 trillion by 2030: Deloitte-FICCI report

Brand Makers

Regional FMCG brands giving tough fight to big players: Honasa Consumer CEO Varun Alagh

Brand Makers

Who is Mumbai-born Freddy Bharucha, the next leader of P&G’s global beauty business?

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