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RCB is a masterclass in emotional branding, says Puma's marketing chief

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Puma claims relationship with Virat Kohli Is long-standing

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Quick Take: Think marketing, don’t think celebs!

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From Valsad to SC: Justice Pardiwala holds fate of $3 billion gaming industry, 2 lakh jobs

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Layoffs: Japan's Dentsu to cut 3,400 jobs abroad as part of restructuring effort

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Tech layoffs 2025: The biggest job cuts in Silicon Valley and beyond

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Microsoft’s Puneet Chandok on the books and ideas that shape great leaders

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Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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