QUICK-COMMERCE

How it Works

Swiggy and Zepto eye Rs 14,000 crore public raise as Blinkit leads market

Digital

Flipkart, Zomato, Swiggy among 26 firms saying they comply with dark pattern rules

How it Works

Blinkit boost: Eternal infuses Rs 600 crore amid quick-commerce arms race

How it Works

India’s Labour Reforms: Zepto, Swiggy, Eternal among platforms to pay 1–2% of turnover for gig workers’ benefits

Advertising

NRAI flags 'opaque ad spends' and 'algorithmic blind spots' on quick commerce platforms

Brand Marketing

Swiggy eyes Rs 10,000-crore QIP amid expanding losses, strong revenue growth

Digital

Tech founder spends ₹4.6 lakh on Blinkit in 60 days, leaves internet baffled

Brand Marketing

Inside Zepto’s viral brand machine with CBO Chandan Mendiratta: Where ads think like memes

Brand Makers

Quick commerce war heats up: Swiggy's Sriharsha Majety slams volume-first strategy, Zepto's Aaadit Palicha fires back on cash burn

Advertising

Swiggy’s ad spends nearly double YoY to Rs 1,039 crore in Q2 FY26

Brand Marketing

Zepto logged 20 lakh daily Diwali orders; Outpaces rivals by 30–40%, says Aadit Palicha

Brand Marketing

Swiggy unveils DeskEats 2.0 with over 2 lakh desk-friendly food items

How it Works

BigBasket sees 500% surge in electronics sales this Diwali; gold and silver coin demand up 1000%

Brand Marketing

Festive cheer fuels 40% growth for Amazon Fresh, tier-2 cities lead the surge

Brand Marketing

Diwali goes digital, discounted, and 10-min delivered: Are Diwali ads trading emotion for efficiency?

How it Works

‘Agentic shopping’ could hit 13 million kirana stores, warns retail body AICPDF

Brand Marketing

QComm orders surge 85%, EComm volumes up 21% in first week of festive sales: Unicommerce

How it Works

Mumbai tops festive hiring surge as quick commerce races ahead with AI: Report

How it Works

Swiggy offloads entire 12% stake in Rapido to Prosus, Westbridge for Rs 2,399 crore

How it Works

Festive boom: Hiring surges 20% in India, fueled by e-commerce and tier-2 cities

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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