Agency News
'Why buy a network that even Dentsu couldn’t fix?': Inside the gamble of Dentsu's international arm sale
Rajashree R speaks about TCS' 10K running competition
Rajashree R, chief marketing officer, TCS, tells Storyboard18 how there is no other brand that has dominated a sports like TCS with running.
Rajashree R, who previously served as the chief marketing officer transitioned into the role of a vice president. Abhinav Kumar, who had served for 21 years at TCS stepped into her role as the CMO.
SPOTLIGHT
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreExplained: Standing Committee’s draft report on India’s fight against Fake News
India’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.