Advertising
Global Mergers, Local Ripples: Consolidations reshape India's ad land as clients seek 'single-window' partners
Storyboard18 chats with Axis Bank’s Anoop Manohar
A look at the brand’s latest campaign 'Dil se Open'.
Anoop Manohar, CMO, Axis Bank
Anoop Manohar, chief marketing officer at Axis Bank chats with Storyboard18’s Shibani Gharat about the brand’s 'Dil se Open' campaign, how it was born from their employees going beyond their duty to serve customers. He also talks about how they are creating value by helping customers achieve their dreams.
SPOTLIGHT
As India eyes global leadership in media, entertainment and gaming, Storyboard18's Digital Entertainment Summit, set to take place on June 27 in the capital, will spotlight the bold strategies, policy pathways and creative innovations shaping the future of the industry.
Read MoreIN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity
From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.