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How it Works
India's micro-drama boom: A new battleground for OTT, Gaming, and International Players
OTT
Tata Play collaborated with Warner Bros. Discovery to launch 'Cartoon Network Forever'
How it Works
Faster, Cheaper, Smarter: AI transforms streaming game for OTT platforms
Digital
Amazon Prime brings a major change as invitee programme ends in October
OTT
WAVES OTT set for next expansion phase as Prasar Bharati invites bid to onboard PMU
Television
Global Ad Trends 2025: Retail media and smart TVs join big tech in fight for TV dollars
Television
GTPL Hathway eyes to add 5 lakh cable TV, 1 lakh broadband subscribers annually in FY26
Digital
Netflix upgrades ‘Moments’ feature, allowing customised scene sharing on mobile apps
OTT
GST rate cuts give partial relief to cinemas, OTT gets no concessions
Television
Prasar Bharati seeks OTT and TV industry feedback on content sharing policy