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Mondelez International has appointed Abhiroop Chuckarbutty as president for the South East Asian region.
Chuckarbutty began his career at Unilever as area sales and customer manager, and then was promoted to vice president - foods and refreshment for the MENA region. As the former director - personal care for the Gulf region, he led the growth and profitability agenda for all five personal care categories namely, Skin Cleansing, Hair Care, Oral Care, Deodorants and Skin Care.
Then, he joined ekaterra as president - tea for the AMET region. Here, he was responsible for end to end business from manufacturing to marketing & sales. He led the separation from Unilever in 2022 and now leading the set up of the new organization including from entity creations to IT systems & tools to land a future fit & designed organization.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreIndia’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.