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Srivats TS, who previously served as Vice President of Marketing at Netflix, has joined Reliance Retail as Senior Vice President and Head of Marketing.
Srivats began his career with an internship at Hindustan Unilever before moving to Nokia, where he rose to Marketing Manager - Brand Activation. At Nokia, he was responsible for end-to-end campaign conceptualization, brand messaging across multiple channels (TV, print, radio, digital, retail), and managing brand launches and agency relations.
Read More: Reliance Retail Q2 revenue rises 19% to Rs 79,128 crore; Expands store network to nearly 20,000
He led major product campaigns including the Lumia phablets (1520, 1320), Lumia 720 and 625, the Nokia X and XL Android devices, and high-profile brand campaigns during Diwali and IPL.
After his tenure at Nokia, Srivats worked at Quikr and then joined Swiggy, where he was promoted to SVP - Marketing & CX.
From Delhi’s sharp-tongued lyricists to Chennai’s bilingual innovators and North-East India’s experimental beatmakers, Rap 91 LIVE’s lineup was a sonic map of the country’s cultural diversity.
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