Digital
Why OpenAI is hiring 100 ex-bankers: Inside the ChatGPT-maker's secret project to automate Wall Street's grunt work
Perplexity launches AI-powered browser 'Comet'; aims at Google Chrome’s 68% market share
Comet enters a crowded space dominated by Google Chrome, which held a 68% share of the global browser market as of June 2025
Perplexity’s ambition with Comet is clear: to move beyond traditional click-and-search models and create a seamless, task-oriented digital assistant.
Nvidia-backed Perplexity AI has launched Comet, a new AI-powered web browser that blends conversational search with agent-like functionality, Reuters reported. Comet is designed to think, act and decide on behalf of its users—marking a significant step in the evolution of agentic AI.
As per the Reuters report, Perplexity’s ambition with Comet is to move beyond traditional click-and-search models and create a seamless, task-oriented digital assistant. Users can now ask questions, compare products, schedule meetings and summarize webpages, all within one fluid interface. The browser also positions itself as a power tool for productivity and research, aimed at those who want speed, simplicity and smarter responses.
Comet enters a crowded space dominated by Google Chrome, which held a 68% share of the global browser market as of June 2025, as per StatCounter. But Perplexity is betting on the rise of AI-native interfaces and a growing appetite for privacy-aware tools. The browser avoids training on user data and stores information locally—tapping into increasing consumer concerns around surveillance and data mining.
Currently, Comet is available to subscribers of Perplexity Max at $200/month, it will gradually roll out to more users via invites this summer. Backed by marquee investors including Jeff Bezos, SoftBank and Nvidia, the launch reflects a strategic play to expand Perplexity’s footprint from AI search into browser, commerce and ad ecosystems.
Notedly, major publishers like News Corp, Forbes and Dow Jones have criticized Perplexity for unauthorized content usage. In response, the company has introduced a publisher partnership program in a bid to address copyright concerns and foster collaboration.
SPOTLIGHT
From Delhi’s sharp-tongued lyricists to Chennai’s bilingual innovators and North-East India’s experimental beatmakers, Rap 91 LIVE’s lineup was a sonic map of the country’s cultural diversity.
Read MoreEnd of the Old Guard? Publicis outperforms, WPP declines, Havas rises, Omnicom readies IPG merger
As WPP reels from revenue declines and vows sweeping restructuring, Publicis and Havas ride strong AI-led client demand. With Omnicom and IPG on the cusp of a historic merger, the global advertising landscape braces for a power realignment built on data, technology, and efficiency.