HOW-IT-WORKS

How it Works

79% smartphone buyers say durability is non-negotiable

How it Works

More than half of Gen Zs coaching older colleagues to unlock AI productivity gains: Study

Brand Marketing

23-year-old Indian-origin engineer lands Rs 3.5 crore job at Meta. Here's how

Brand Marketing

Eight top VC firms unite in $1 bn+ push for India's deep tech startup ecosystem

How it Works

Rural India powers premium FMCG surge, now driving over 40% of super-premium sales

How it Works

US tourism slump deepens: Foreign visits drop amid Trump's policies

How it Works

Delhi Bets ₹200 Crore on Startups: Can the capital dethrone Bengaluru as India’s innovation hub?

Television

NBDA urges FM Sitharaman to ease GST burden on broadcasters

Gaming

ICC Women's World Cup 2025 sees 297% prize money hike, surpasses Men's World Cup 2023

Brand Makers

RCB maps out six-point vision for RCB Cares foundation. Here's what netizens have to say

How it Works

India’s tech job openings drop 24% in September: Xpheno

Brand Marketing

TikTok expands DMs with voice notes and media sharing

Digital

Meta tightens AI chatbot rules amid teen safety concerns

How it Works

AI cuts influencers’ costs, but brands still pay full price for trust

Gaming

MPL lays off nearly entire India workforce after Real Money Gaming ban

Brand Marketing

Trump’s Tariffs Trigger Swadeshi 2.0: India Circus shows how Indian brands can outshine globally

Brand Makers

Words of Wisdom: The sharpest David Ogilvy quotes that refuse to age

How it Works

Maharashtra's 10-hour workday proposal may trigger burnout, hurt productivity, experts warn

How it Works

Reliance to build giga complex 4x Tesla’s factory, says Anant Ambani

Brand Makers

India must stand united against US tariffs, says Maruti Suzuki chairman RC Bhargava

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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