HOW-IT-WORKS

Brand Marketing

Meta faces French antitrust heat over alleged ad market dominance

In April, major French media groups - including TF1, France Télévisions, and BFM TV - filed lawsuits accusing Meta of engaging in unlawful business practices related to its ad operations.

How it Works

BCCI rejects Champak Magazine's offer to settle IPL robotic dog trademark dispute

In April 2025, Delhi Press had approached the court, asserting that Champak is a well-established children's magazine and that the IPL's decision to name its AI-powered robotic dog "Champak" amounted to trademark infringement.

Brand Makers

'I also don't like long-hour shifts at work': Anurag Basu backs Deepika Padukone's 8-hour workday stance

As the debate on humane working hours in Bollywood heats up, filmmaker Anurag Basu lends his voice in support of Deepika Padukone’s stand, calling for happier, stress-free film sets.

Brand Makers

These creators reject betting ads despite 3x payouts - here’s why

In a digital age where virality meets viability, popular content creators Ankush Bahuguna, Shibani Bedi, and Raj Grover unpack why they refused lucrative betting ads, prioritizing integrity over income. Watch in our Storyboard18's Media Dialogues.

How it Works

PIB flags deepfake video of PM Modi endorsing fake Rs 1.25 lakh a day scheme - Here's how to stay safe

The video falsely shows PM Modi endorsing an investment platform promising daily returns of Rs 1.25 lakh on an initial investment of just Rs 21,000.

Digital

Harassment of juniors via informal WhatsApp groups to be treated as ragging: UGC

The commission emphasized that student safety on campus is "paramount and non-negotiable", and failure to uphold anti-ragging norms could lead to serious consequences, including the withholding of grants and other punitive action against the institution.

Television

Sun TV Saga: MK Stalin steps in to mend Maran brothers’ rift, family truce on the cards

While details of the settlement remain under wraps — including whether it involves monetary compensation or a restructuring of business holdings

How it Works

TNRERA cracks down on misleading real estate ads with tough new guidelines

From inflated amenity claims to vague location promises, the Tamil Nadu Real Estate Regulatory Authority introduces stringent new ad rules to protect homebuyers and enforce transparency.

Brand Makers

From Virality To Viability: Creators decode the future of content and commerce

Ankush Bahuguna, Shibani Bedi, and Rajvardhan Grover unpack how India is shaping the global content stage and what it takes to thrive as a creator today. From building sustainable careers to navigating algorithms and brand deals, this conversation is a must-watch for anyone interested in the future of content, creativity, and commerce.

How it Works

Big Tech Layoffs: Microsoft to lay off 9,000 people in bid to rein in costs amid AI push

The latest layoffs would target sales teams and divisions including Xbox. Microsoft had 228,000 employees at the end of June 2024, including 45,000 in sales and marketing roles.

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