OOH

Advertising

KFC, Pizza Hut operator Sapphire Foods spent ₹1,300 cr on advertising in FY25

Advertising

Pan masala OOH spend up ₹50 Cr, Delhi-NCR leads with 20% share

Advertising

APAC dominates 49% of global OOH spend at $22.8bn: Report

Advertising

BMC elections set to drive 15% surge in outdoor advertising revenue

Agency News

After year-long pause, BMC set to greenlight new hoardings: Bright Outdoor Media

Advertising

Traditional adex under pressure as TV grows by 1%, print down by 3% in 2025: WPP Media

Advertising

Chandigarh MC mulls overhaul of ad tender norms to unlock revenue from public toilets

Advertising

Navi Mumbai airport sells 70% of ad space before opening; Jewar follows close behind

Advertising

Fevicol hoarding taken down after Western Railway objects to 'Derogatory' portrayal of Mumbai locals

Agency News

Bright Outdoor acquires exclusive OOH media rights for Navi Mumbai Metro 1

Advertising

Mumbai’s railway advertising boom: ₹219 crore earned in five years: EXCLUSIVE

Advertising

Advertisement policy will decongest skyline, to be declared shortly: BMC Chief

Advertising

BMC's advertisement revenue soars 48.74%, reaches Rs 235 crore

Advertising

IPG's Rapport retains OOH media mandate for HUL

Advertising

Mumbai’s digital outdoor ads clutter: Activists, stakeholders raise concerns

Advertising

EXCLUSIVE: IOAA bats for increased hoarding size, DOOH in New Delhi

Advertising

OOH industry to clock Rs 5,500 crore AdEx in 2025: Praveen Vadhera, CEO of IOAA

How it Works

Ghatkopar hoarding crash: Key accused on the run arrested from UP after six months

Advertising

Cuffe Parade residents write to BMC, oppose illegal and digital hoardings

Advertising

Breaking: OOH agencies object to bank guarantee clause, suggest 5 years’ time for renewal

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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