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'Why buy a network that even Dentsu couldn’t fix?': Inside the gamble of Dentsu's international arm sale
The advent of artificial intelligence (AI) holds immense potential to revolutionise the global business landscape, empowering astute individuals and organisations to adopt smarter, more efficient ways of operating.
In a special edition of Media Dialogues, CNBC-TV18 engaged in a conversation with industry leaders to delve into the effective implementation of AI-driven tools across various sectors. M V S Murthy, CMO of Federal Bank; Jagdish Ramaswamy, President & CDO at Hindalco Industries; Leandro Perez, CMO of APAC at Salesforce; Sameer Shetty, Head of Digital Business and Transformation at Axis Bank; and Sumeet Bhojani, Head of Marketing Communications at Godrej Interio, shared their insights on practical applications of this disruptive technology, encompassing customer service, predictive analytics, design and product innovation, personalized marketing, content creation, and more.
Watch here.
According to LinkedIn’s research with over 1,700 B2B tech buyers, video storytelling has emerged as the most trusted, engaging, and effective format for B2B marketers. But what’s driving this shift towards video in B2B? (Image Source: Unsplash)
Read MoreIndia’s parliamentary panel warns fake news threatens democracy, markets and media credibility, urging stronger regulation, fact-checking, AI oversight and global cooperation.