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Marketing Recoded Ft SUGAR Cosmetics’ Amrita Shinde
Get a sharp and fast insight into the minds of marketers behind some of India’s buzziest brands in Marketing Recoded.
Amrita Shinde, Head of Brand Marketing, SUGAR Cosmetics
What does it take to be a modern marketer?
Get a sharp and fast insight into the minds of marketers behind some of India’s buzziest brands in Marketing Recoded. In this episode, Amrita Shinde, head of brand marketing, Sugar Cosmetics, shares marketing tips and tricks that she picked up during the pandemic, professional advice that she swears by, and more. Listen in.
SPOTLIGHT
The leaders highlighted how AI is emerging as a critical enabler in this shift from marketing’s traditional focus on new customers to a more sustainable model of driving growth from existing accounts.
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