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Brand Makers

Tanmay Bhat reacts to being named India’s Richest YouTuber; says “Bhai, itne paise hote toh..."

Brand Makers

From Comedy Skits to Crores: Tanmay Bhat becomes India’s richest YouTuber with Rs 665 crore net worth

How it Works

AI cuts influencers’ costs, but brands still pay full price for trust

Gaming

Online Gaming Bill puts creator earnings from RMG in flux; 25–30% ad spends to shift to esports, casual gaming

How it Works

Centre empanels 8 influencer agencies, outreach spend still at zero

Digital

Explained: The new tax code for social media influencers - and the trouble with it

Digital

MIB-led IICT eyes multi-state presence by 2027; Mumbai to remain central hub

OTT

Netflix hints at bringing Indian creators onboard to boost content offerings

Digital

No new rules, just clearer language: YouTube updates monetisation guidelines

Digital

Influencer content holds 2.2 higher attention than average digital ads: Kantar

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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For sales and collaboration queries, reach out to

Vishakha.Deshmukh@nw18.com

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Have a query? Got feedback? Want to share tips or ideas? Our team would be happy to hear from you. Get in touch with us here:
Storyboard18@nw18.com

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