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CXO INTERVIEW

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Brand Marketing

PVR INOX’s Rs 40 cr cost cuts, digital push lift ad income 17% in Q1, says Sanjeev Kumar Bijli

Advertising

Reddit’s Durgesh Kaushik on bringing Sachin Tendulkar onboard and building India’s digital cricketverse

Advertising

CTV, chatbots and custom holidays: Inside Thomas Cook India & SOTC Travel's evolving digital strategy

Brand Makers

Orient Electric CMO: Digital spends tripled, set to hit 60% of marketing budget in 2 years

Advertising

BSC's Shantanu Deshpande on betting big on "Make in India" for sustainable grooming's future

Brand Makers

PVR INOX CEO Gautam Dutta on the next big leap for multiplexes in India

Brand Makers

Make sure you are always available at the right place, and at the right time: Mukesh Bajpai, AMD India

Brand Makers

JPMorgan Chase CEO Jamie Dimon dismisses "purpose" as overused rhetoric

Brand Makers

A customer centric approach enables business growth: Abhijeet Sonar, Hansgrohe Group

Brand Makers

Stay curious, keep learning, don’t fear change: Minakshi Handa, ITC Personal Care

#throwback

Who is Mumbai-born Freddy Bharucha, the next leader of P&G’s global beauty business?

about us

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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