FESTIVE SEASON

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How it Works

India’s auto retail hits record highs with 21% festive season surge, powered by GST 2.0 reforms and rural demand

Brand Makers

Riding on GST 2.0 boost, Mercedes-Benz India eyes ‘best-ever’ festive season with 25% higher ad spends

Brand Marketing

The Paint Brand Wars: CCI probe and stiff competition push industry into warfare

How it Works

Auto sales in India surged 34% during Navratri; September ends with 5.22% growth: FADA

How it Works

FSSAI launches festive season drive to ensure food safety, curb adulteration in sweets and dairy products

How it Works

Festive season bonanza: Brands across categories pass on GST cuts to consumers

Brand Marketing

Indriya to boost festive ad spends by up to 200%; digital to dominate media mix: CMO Shantiswarup Panda

Advertising

14x sales spikes, 30% adex hike: Quick commerce takes center stage this festive season

Digital

Govt directs e-commerce giants to launch 100-day ‘GST Bachat Utsav’ campaign

Advertising

GST 2.0 fuels festive momentum: Auto makers slash prices, EV push and two-wheeler benefits to drive 20% adex surge

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