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McKinsey pulls back China business from Gen AI projects
The move comes amid rising geopolitical tensions between the United States and China, with the U.S. government increasing scrutiny of American firms operating in sectors such as AI and quantum computing in China.
It was further reported that the ban extends to generative AI projects within the offices of multinational clients, but does not prohibit the management consulting firm’s China business from collaborating with companies using more established forms of AI in their products.
Management consulting firm McKinsey & Company has reportedly instructed its mainland China operations to scale back involvement in projects involving generative artificial intelligence.
The move comes amid rising geopolitical tensions between the United States and China, with the U.S. government increasing scrutiny of American firms operating in sectors such as AI and quantum computing in China.
It was further reported that the ban extends to generative AI projects within the offices of multinational clients, but does not prohibit the management consulting firm’s China business from collaborating with companies using more established forms of AI in their products.
According to its website, the company employs over 1,000 individuals across six regions in China. This report comes amid escalating geopolitical tensions between Washington and Beijing, during which China imposed exit bans on certain U.S. citizens visiting the country.
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From purpose-driven work and narrative-rich brand films to AI-enabled ideas and creator-led collaborations, the awards reflect the full spectrum of modern creativity.
Read MoreDiageo India CEO Praveen Someshwar joins Grand Jury of Storyboard18 Awards for Creativity
Praveen Someshwar, Managing Director and CEO of Diageo India, joins the Grand Jury of the Storyboard18 Awards for Creativity, highlighting the awards’ focus on work that blends cultural relevance with strategic and commercial impact.