Why PepsiCo India’s Lay's launched gourmet chips

Shailja Joshi, director-marketing, potato chips category, PepsiCo India, speaks about the brand’s innovations, consumer engagement strategies around the festive season, and more.

By  Storyboard18| Aug 26, 2022 10:44 AM
Shailja Joshi, director-marketing, potato chips category, PepsiCo India.

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How it WorksMIB’s Ashwini Vaishnaw at Storyboard18 DNPA Conclave: Govt working for fair compensation for media houses

At the Storyboard18 DNPA Conclave 2025, Union Minister Ashwini Vaishnaw spotlighted the critical role of traditional media in an evolving digital landscape. He emphasized that such gatherings can aid the govt in formulating more effective policies for a balanced and sustainable media ecosystem.

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IN PHOTOS: At Global Pioneers Summit, visionaries chart the future of business and creativity

From the chiefs of Nestle, Diageo, Colgate, PepsiCo, Zetwerk and CRED to AI visionaries, marketing mavens, top creators, ad legends and leading global agencies' CEOs, the brightest minds converged at the Storyboard18 Global Pioneers Summit for an action-packed day of meaningful dialogues on creativity, commerce and culture.