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BRAND MARKETING
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Brand Marketing
Warner Bros. Discovery revives HBO Max name in strategic rebrand
Brand Makers
EaseMyTrip founder flags security flaw in rival travel site, claims China link
How it Works
TCS ranked among Top 50 most valuable global brands by Kantar BrandZ 2025
How it Works
Indian film bodies declare boycott of Turkey over Pro-Pakistan stance amid rising tensions
How it Works
Amazon cuts 100 jobs in devices and streaming unit
Brand Marketing
Amazon's Project Kuiper writes to DoT; seeks swift entry into India's satellite internet market
Brand Marketing
Global Ads Spotlight: Check how Doritos made noise by killing the 'crunch'
Brand Marketing
Zepto bets big on data with Zepto Atom, aims to redefine brand strategy
Digital
India restores access to Chinese, Turkish X handles after temporary suspension
Brand Marketing
India's 'Boycott Turkey' intensifies as traders reject marble, apples over Ankara's support to Pakistan