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BRAND MARKETING
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Brand Marketing
From HUL to Nestlé, legacy FMCG firms recast their heritage brands for a premium era
Advertising
When AI entered advertising and tested the limits of human connection
How it Works
How Christmas became big business — and why Coca-Cola still owns the season
How it Works
Explained: Why Apple Stores Don’t Feel Like Stores — and Why You End Up Buying Anyway
How it Works
Explained: Why Ordering at McDonald’s Is Designed to Make You Stop Thinking
Brand Marketing
Hyundai to recall over 51,000 vehicles in US over fire risk: NHTSA
Brand Marketing
Goldman Sachs CEO says hiring is about being smart enough, not the smartest
Brand Marketing
Salesforce partners with Garuda Aerospace to boost customer lifecycle operations
Brand Marketing
Goldman Sachs projects India growth at 6.7% in 2026, beating consensus
Brand Marketing
Zomato partners with Amazon Pay to offer cashback on food orders