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Advertising

PVR Inox's ad income declines by 1% to Rs 4.7 crore YoY in FY25

Advertising

Johnnie Walker maker Diageo India spends Rs 238 crore on ads in June quarter as profit declines

Brand Marketing

Mamaearth parent spends Rs 206 crore on ads in Q1 FY26, utilises Rs 127 crore of IPO funds for brand building

Social Media

Sarees, ChatGPT & Street Smarts: Bengaluru's saree shop ChatGPT-style ad goes viral

Advertising

Swiggy's ad spends up by 132% to Rs 1,036 crore in Q1 FY26, losses mount to Rs 1,197 cr

Advertising

Eternal’s AdEx nears Rs 2,000 cr in FY25; Zomato, Blinkit revenue boosted by ad income

Advertising

Britannia cuts ad expenses by 19.35% to Rs 560 crore in FY25

Television

MIB opens ratings market: Without Census, TRP reboot risks data gaps, warn experts

Advertising

India's AdEx likely to increase by 7.8% to Rs 1.37 lakh crore in 2025: Magna

Gaming

Tamil Nadu govt targets TNPL over surrogate ads by offshore betting platforms, RMG industry applauds

#throwback

Emami Agrotech enters Rs 80,000 cr branded staples market with 'Healthy & Tasty' Atta, Maida & Suji

about us

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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