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Brand Marketing

Explainers, audits, assurance: How food brands use 'educational' marketing amid lab-testing scrutiny

Brand Marketing

Groww cuts branding spend in Q3 FY26 as customer acquisition costs fall 33%

Brand Marketing

With gig workers strike, 10-minute delivery rule scrapped, Zomato rolls out safety training for its riders

Brand Marketing

Post or Pause? Experts advise brands to stay silent after Deepinder Goyal’s social media backlash

Brand Marketing

From speed to scrutiny: Why gig work is testing brand trust

Brand Marketing

Jemimah Rodrigues joins women-focused helmet brand Tvarra as investor partner

How it Works

Gig workers debate: Consumer indifference could shield Zomato from immediate fallout

Brand Marketing

Titan enters lab-grown diamond market with new brand ‘beYon’

Brand Makers

'I have 100% trust in Priya', says Unilever CEO Fernando Fernandez as India anchors global growth plans

Brand Marketing

Unilever completes ice cream split as Magnum trades at 12.8 euros apiece in Amsterdam listing

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