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Brand Marketing

GST cuts spark festive rush as AC, TV sales double on day one

Digital

Meta bets big on Google Cloud as AI spending tops $70 Billion

Advertising

7 best nostalgic Rakhi ads that make us feel all the emotions

Social Media

Sydney Sweeney gets 'Digital Snan' at Sangam in viral video after American Eagle ad backlash

Advertising

American Eagle's Sydney Sweeney ad faces heat over ‘Jeans’ wordplay

How it Works

Global E&M industry to hit $3.5 trillion by 2029; retail media, CTV, gaming ads lead the segment, says PwC report

Agency News

From media planners to brand CEOs, Astrology secretly claims a seat in the boardroom

Advertising

Snapdeal rolls out new brand campaign “Nazar Atak Jaaye”

Brand Makers

Somasree Bose Awasthi steps down as Marico CMO after two years in role

Digital

India's wearable device market sees 20.7% decline in Q3 2024: Report

Storyboard18 today has grown into the premier, multi-media destination for the news and the views that matter to the A&M community. In a short span of time, through its pioneering content and properties, Storyboard18 has become an aspiration platform where a mention matters more than the rest, setting the agenda and creating an impact for individuals, brands and businesses. Storyboard18 probes and provokes, igniting heated debates and discourse on the issues and topics that matter. Its breadth of content has grown to include trend-setting coverage of not only the advertising, marketing and media industries, but also startups, policy and tech. Storyboard18's IPs slate has grown to include marquee, aspirational properties like The Visionaries and Share The Spotlight. With its digital depth and television presence through two shows - Media Dialogues With Storyboard18 and the Storyboard18 weekend show, the brand has solidified its position as the apex platform for the A&M industry.

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