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The Marcom Avenue bags PriyaGold's performance marketing mandate

As part of this partnership, The Marcom Avenue will leverage its expertise in data-driven insights, creative content, and cutting-edge digital strategies to enhance PriyaGold's brand visibility and market reach. The agency will focus on driving measurable results, optimising customer acquisition, and increasing overall brand performance.

By  Storyboard18Sep 30, 2023 7:32 AM
The Marcom Avenue bags PriyaGold's performance marketing mandate
By partnering with The Marcom Avenue, the brand aims to strengthen its digital marketing efforts and maintain its position as a trusted choice among consumers. (Representative Image: Miikka Luotio via Unsplash)

The Marcom Avenue, a 360-degree marketing agency, secured the performance marketing mandate for the brand, PriyaGold. The collaboration aims to amplify PriyaGold's digital presence and engagement with its diverse customer base.

As part of this partnership, The Marcom Avenue will leverage its expertise in data-driven insights, creative content, and cutting-edge digital strategies to enhance PriyaGold's brand visibility and market reach. The agency will focus on driving measurable results, optimising customer acquisition, and increasing overall brand performance.

"The Marcom Avenue is thrilled to have been entrusted with the performance marketing mandate for Priya Gold. We are excited to work with a brand that is synonymous with quality and innovation in the food industry," said Divanshi Gupta, Director at The Marcom Avenue. "Our team is committed to delivering exceptional results, and we look forward to helping PriyaGold achieve new heights in the digital landscape."

By partnering with The Marcom Avenue, the brand aims to strengthen its digital marketing efforts.

Manas Agarwal, director, Priya Gold, stated, "Partnering with The Marcom Avenue would prove to be instrumental in leveraging our strengths, amplifying Priya Gold's narrative, and expanding our market reach to a remarkable audience. Their team has consistently demonstrated their expertise in the marketing field and has gone above and beyond to understand our unique requirements. Their efforts have played a significant role in positioning Priya Gold as a preferred choice for snacks and confectionery products. We are excited to continue this partnership and achieve new milestones together."

The successful collaboration between PriyaGold and The Marcom Avenue stands as a testament to the power of strategic marketing and client-centric solutions. As they embark on their partnership journey, both entities remain committed to driving innovation and delivering exceptional results in the world of snacks and confectionery products.

First Published on Sep 27, 2023 1:55 PM