Criteo elevates Mohit H Chablani to head of brand activation, India

Previously, Mohit H Chablani led Criteo as head of sales - enterprise India.

By  Kashmeera SambamurthyApr 13, 2024 7:09 AM
Criteo elevates Mohit H Chablani to head of brand activation, India
Mohit H Chablani started his career at Intelenet Global Services, and went on to work across Euclid Infotech Services, Aujas Networks, Media.net, ZEDO, Gameloft and mCanvas. (Representational image via Unsplash)

Mohit H Chablani, who led Criteo as head of sales - enterprise India, has been elevated to the role of head of brand activation, India.

Chablani started his career at Intelenet Global Services, and went on to work across Euclid Infotech Services, Aujas Networks, Media.net, ZEDO, Gameloft and mCanvas. As the associate director of mCanvas, Chablani sustained business growth for both the regions with a zero attrition rate, and enabled team members to lead the regions and supported them in their learning + growth process.

This year in March, Criteo announced its first-ever accreditation by the Media Rating Council (MRC) for display rendered impression and click advertising metrics across desktop, mobile web, and mobile in-app environments for Onsite Sponsored Products and Onsite Display Ads on its enterprise retail media platforms, Commerce Max and Commerce Yield.

As part of this accreditation, the commerce media platform was evaluated against MRC’s guidelines for detecting and filtering General Invalid Traffic (GIVT), which provides enhanced assurance that marketers can trust the commerce outcomes driven on the Criteo platform.

First Published on Apr 13, 2024 7:09 AM

More from Storyboard18

Brand Makers

Byju’s founders to sue Glas Trust and lenders for $2.5 mn over reputational harm

Byju’s founders to sue Glas Trust and lenders for $2.5 mn over reputational harm

Brand Makers

'Will infuse $10 million, de-subsidiarization is not separation from Nazara,' says Akshat Rathee

'Will infuse $10 million, de-subsidiarization is not separation from Nazara,' says Akshat Rathee

Brand Makers

Larry Ellison, world's second richest man, launches global tech institute with Oxford

Larry Ellison, world's second richest man, launches global tech institute with Oxford

Brand Makers

Shoppers Stop's BS Nagesh resigns after three decades, Nirvik Singh to take the reins

Shoppers Stop's BS Nagesh resigns after three decades, Nirvik Singh to take the reins

Brand Makers

Felix Baumgartner, 'Fearless Felix' who jumped from the edge of space, dies at 56

Felix Baumgartner, 'Fearless Felix' who jumped from the edge of space, dies at 56

Brand Makers

Reliance Retail acquires home appliance firm Kelvinator

Reliance Retail acquires home appliance firm Kelvinator

Brand Makers

EU delays Musk’s X probe amid U.S. trade talks

EU delays Musk’s X probe amid U.S. trade talks

Brand Makers

Flipkart elevates Kanchan Mishra to lead mobiles and qcomm

Flipkart elevates Kanchan Mishra to lead mobiles and qcomm