Bhavish Aggarwal mulls shifting Ola brand IP rights amid restructuring

The transfer of IP will give Aggarwal more flexibility to use the OLA brand across his ventures while consolidating control under his family office.

By  storyboard18_admin | Storyboard18May 5, 2025 3:04 PM
Bhavish Aggarwal mulls shifting Ola brand IP rights amid restructuring
Bhavish Aggarwal explores transfer of Ola Brand IP rights to boost restructuring efforts

Ola founder Bhavish Aggarwal is mulling to transfer the intellectual property (IP) rights to the OLA brand from ANI Technologies as part of the ongoing restructuring.

According to a report by Moneycontrol, an Ola spokesperson said that the ride-hailing services company will execute the rejig thoughtfully and communicate at the right time.

"Our group structure is being proactively realigned to unlock greater value and operational agility as the broader markets and industries evolve," Moneycontrol quoted.

The transfer of IP will give Aggarwal more flexibility to use the OLA brand across his ventures while consolidating control under his family office.

The development comes hot on the heels of the transfer of Ola Maps from ANI to Krutrim AI which is reportedly valued at Rs 40 crore.

Notably, ANI Technologies licences the Ola brand to Ola Electric, and earn royalties from it. Post the transfer of the brand IP could deprive ANI shareholders of future earnings.

ANI's investors do not hold any stake in Ola Electric or in Krutrim, an AI company of OLA. It's the parent company of Ola Cabs. ANI Technologies has initiated preliminary discussions with investment banks for the launching of the Initial Public Offering (IPO) of the ride-hailing firm.

At present, Ola is facing multiple regulatory challenges. Recently, transport authorities raided several Ola Electric showrooms due to alleged compliance violations. Credit rating agency Icra has downgraded Ola Electric's ratings from A (Negative) to BBB+ due to the drop in sales in April.

The registrations of Ola EVs halved in April 2025 to 19,709 units, compared to over 34,000 units a year ago.

Ola reported a net loss of Rs 564 crore in the December quarter of the fiscal year 2025. The rating agency has expected Ola Electric's losses may increase to Rs 2,000 crore from Rs 1,600 crore in FY24.

First Published on May 5, 2025 2:52 PM

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