83% of employees prefer hybrid work model, reveals Zoom study

Hybrid might be the preferred work model for leaders and employees alike, but many APAC companies are still experimenting with the various types of hybrid models, Zoom study said

By  Storyboard18Aug 23, 2024 1:46 PM
83% of employees prefer hybrid work model, reveals Zoom study
Generative AI has emerged as a key tool for employee productivity in the hybrid era. (Image by Cowomen via Unsplash)

The latest survey by Zoom has revealed that employees feel most productive in hybrid settings, with 83% agreeing they get more work done in a hybrid or remote setting than in-office or onsite.

Zoom on Friday released a survey, titled “Navigating the Future of Work: Global Perspectives on Hybrid Models and Technology” at its EX Summit 2024 in Asia Pacific (APAC). The study surveyed more than 600 IT and C-suite leaders and nearly 1,900 knowledge workers across the globe, including 604 in APAC.

The study found that the majority of organisations in APAC are embracing flexible working arrangements, with 84% of organisations adopting either a hybrid (58%) or remote (26%) working model.

87% of the business leaders in APAC considered increasing productivity to be the biggest consideration when determining the best working style for their company, the highest figure compared to 86% in North America, and 81% in Western Europe.

Hybrid might be the preferred work model for leaders and employees alike, but many APAC companies are still experimenting with the various types of hybrid models. Notably, scheduled hybrid (27%) and flextime hybrid (19%) have emerged as the most common workplace models in the region, with another 13% of organisations adopting other kinds of hybrid workplace models organised around roles, locations, and outcomes, the survey said. As many as 97% of APAC leaders said they have made their workplaces more flexible in the past two years, a Zoom survey added.

However, six in 10 leaders in the region reported a decline in employee engagement attributed to hybrid models. Even as hybrid becomes the dominant work model, 77% of leaders in APAC said it is likely that their organisation will change its workplace model in the next two years.

'GenAI-a key driver of future workplace success'

Generative AI has emerged as a key tool for employee productivity in the hybrid era. For instance, APAC organisations recorded the highest use of meeting transcripts at 53%, followed by 40% in the US, and 38% in Western Europe. Besides, 59% of the APAC organisations use chatbots as compared to 52% in the US and 58% in Western Europe. Further, 85% of APAC leaders believe that generative AI has made their workforce more productive. Whereas 69% of employees in the region strongly or slightly agreed that AI made their job easier. However, as per the Zoom report, 81% of the employees in the APAC firms said that organisations need to improve tools and technology for remote work.

First Published on Aug 23, 2024 1:46 PM

More from Storyboard18

Brand Marketing

Meta settles UK lawsuit, agrees to halt ad-tracking on plaintiff's data

Meta settles UK lawsuit, agrees to halt ad-tracking on plaintiff's data

How it Works

Centre's safe harbour framework 'Sahyog' becoming a censorship apparatus? Experts weigh in

Centre's safe harbour framework 'Sahyog' becoming a censorship apparatus? Experts weigh in

Television

Parliamentary panel proposes unified media council to regulate digital, print, and broadcast content

Parliamentary panel proposes unified media council to regulate digital, print, and broadcast content

Gaming

Supreme Court restores petition seeking ban on opinion trading apps

Supreme Court restores petition seeking ban on opinion trading apps

Advertising

Creativeland Asia vs WinZO: RMG firm told to furnish a bank guarantee of Rs 50 lakhs

Creativeland Asia vs WinZO: RMG firm told to furnish a bank guarantee of Rs 50 lakhs

Digital

Vicky Kaushal’s Chhaava leaked online, Mumbai police launch investigation

Vicky Kaushal’s Chhaava leaked online, Mumbai police launch investigation

Digital

India to launch its own web browser as Zoho wins Indigenous Development Challenge

India to launch its own web browser as Zoho wins Indigenous Development Challenge

Digital

Elon Musk's X sues Indian govt over 'unlawful' censorship

Elon Musk's X sues Indian govt over 'unlawful' censorship