Cannes Lions 2025: India wins 7 Silver & Bronze Lions; Ogilvy, Talented, FCB among winners
India clinched seven Lions at the 2025 Cannes Lions Festival. Ogilvy’s Chai Bansuri, FCB India’s Lucky Yatra and Talented’s Nature Shapes Britannia among winners.
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At the 72nd edition of the Cannes Lions International Festival of Creativity, Indian agencies walked away with seven coveted Lions. The wins spanned three major categories — Outdoor, Health & Wellness, and Pharma — with a total haul of two Silver Lions and three Bronze Lions in Outdoor, and one Silver Lion each in the Health & Wellness and Pharma categories.
In the Outdoor category, five campaigns emerged victorious. Ogilvy Mumbai secured Bronze Lions for Brooke Bond Taj Mahal Tea’s Chai Bansuri, created for Unilever, and Vi Guardian Beads for Vodafone Idea. FCB India also earned a Bronze for its campaign Lucky Yatra developed for Indian Railways.
Two Silver Lions were awarded to Talented, Bangalore, for Nature Shapes Britannia, a campaign for Britannia Industries, and to FCB Kinnect for Too Yumm to Cheer!, created for snack brand Too Yumm!
In the Health & Wellness segment, Naga Saint Eye, developed by Godrej Creative Lab for the Eyebetes Foundation, received a Silver Lion. The Pharma category saw Lowe Lintas, Mumbai, take home a Silver for Dawai Reader, a campaign for Alkem Laboratories.
“Winning at Cannes is always special — it means your work has cut through on the world's biggest creative stage,” said Dheeraj Sinha, Group Chief Executive Officer, FCB India and South Asia. He called the accolades for Lucky Yatra and Too Yumm! a “proud moment,” noting the diversity of categories as a reflection of the agency’s creative momentum.
“It’s not just about individual campaigns; it’s about a culture of creativity that encourages bold thinking and real impact,” he added.
India submitted 982 entries to this year’s festival, an increase from 826 last year. The country secured 22 shortlists across four categories — Outdoor, Health & Wellness, Pharma, and Print & Publishing — reinforcing its widening footprint at one of the world’s most prestigious advertising showcases.
