Ahead of festive season, Maruti Suzuki reduces prices of Alto K10, S-Presso

Maruti Suzuki said that the price of S-Presso LXI Petrol has been reduced by Rs 2,000 and the cost of Alto K10 VXI Petrol has been reduced by Rs 6,500

By  Storyboard18Sep 2, 2024 12:06 PM
Ahead of festive season, Maruti Suzuki reduces prices of Alto K10,  S-Presso
Maruti Suzuki slashes Alto K10 VXI Petrol by Rs 6,500.

Maruti Suzuki, on Monday, slashed the prices of select variants of Alto K10 and S-Presso, effective on 2 September 2024. In a BSE filing, the automaker revealed that the price of S-Presso LXI Petrol has been reduced by Rs 2,000 and the cost of Alto K10 VXI Petrol has been reduced by Rs 6,500.

Notably, MSI recalled 2,555 Alto K10 vehicles in August this year due to a possible defect in the "Steering Gear Box Assembly". The company said the defect may affect the vehicle steerability in a rare case.

"Out of abundant caution, customers of the affected vehicles are advised not to drive or use the vehicle till the Part is replaced," Maruti Suzuki said.

In June this year, MSI reduced prices for car models in its Auto Gear Shift (AGS) lineup, such as Alto K10, S-Presso, Celerio, Wagon-R, Swift, Dzire, Baleno, Fronx, and Ignis.

At that time, Maruti Suzuki informed exchanges that it had reduced the prices of its AGS variants by Rs 5,000.

The automaker also cut the prices of its 'mini and compact' cars segment to Rs 4.99 lakh in June as demand dwindled.

According to the official data by Maruti Suzuki, WagonR crossed cumulative domestic sales of 30 lakh units in FY24; Dzire posted sales of more than 20 lakh units while Alto reported sales of 40 lakh plus units in the previous fiscal year.

First Published on Sep 2, 2024 12:05 PM

More from Storyboard18

Brand Marketing

WPP becomes first to integrate TikTok’s Symphony AI into marketing platform

WPP becomes first to integrate TikTok’s Symphony AI into marketing platform

Brand Marketing

DailyHunt to vacate Bengaluru office, save Rs 60 lakh a month in rent

DailyHunt to vacate Bengaluru office, save Rs 60 lakh a month in rent

Brand Makers

How Amitabh Kant turned 'Incredible India' into a global tourism masterstroke

How Amitabh Kant turned 'Incredible India' into a global tourism masterstroke

Brand Marketing

Tata Starbucks clarifies: No official brand ambassador in India

Tata Starbucks clarifies: No official brand ambassador in India

Brand Marketing

Nike caught in social media controversy over mistaken model identity in India campaign

Nike caught in social media controversy over mistaken model identity in India campaign

Brand Makers

Ad agency subtract agency: Shubhranshu Singh writes from Cannes Lions 2025

Ad agency subtract agency: Shubhranshu Singh writes from Cannes Lions 2025

Brand Makers

Beyond cancellation: When controversy becomes a creator's calculated comeback

Beyond cancellation: When controversy becomes a creator's calculated comeback

Brand Marketing

Mast or Meh: Father’s Day feels - Who nailed it - Instamart, VIDA, or Atlys?

Mast or Meh: Father’s Day feels - Who nailed it - Instamart, VIDA, or Atlys?