Abbey Thomas to head VW Group's Bentley as Country Head

Abbey Thomas will take charge in January, and will report to Jan Bures, executive director - sales, marketing and digital, at Skoda Auto Volkswagen India.

By  Storyboard18Dec 9, 2024 9:44 AM
Abbey Thomas to head VW Group's Bentley as Country Head

Abbey Thomas, who led Volkswagen India as chief general manager - head marketing and public relations, has been appointed by Skoda Auto Volkswagen India, as country head for their brand Bentley in India, stated an AutoCar report. The report said Thomas will take charge in January, and will report to Jan Bures, executive director - sales, marketing and digital, at Skoda Auto Volkswagen India.

It was reported that Bentley Motors was planning to transition its operations in India, where the plan was to move from its importer Exclusive Motors to Skoda Volkswagen Group India's national sales office. The main motive of this move is to restructure operations improve services, availability of parts, and expand Bentley's footprint with a new dealer in Southern India, highlighted report.

Bentley is one of the brands owned by the Volkswagen (VW) Group, where the portfolio also includes Škoda, Audi, Porsche, Lamborghini etc. In 2022, Bentley consolidated under VW's premium brand arm, Audi.

Thomas, who holds an MBA in marketing from Department of Management Studies (PUMBA), Thomas began his career as a sales officer at Kinetic Finance, and then joined Mercedes-Benz India as marketing manager. Then, in Muscat, Oman, Thomas led Saud Bahwan Group as manager - marketing and PR, and was then appointed by Honda Cars India as manager - product planning.

Toyota Kirloskar Motor appointed him as division lead - product planning, and then he worked at Nissan, in Dubai, as division lead - product.

His innings at Audi India began as general manager - product, and he was elevated to chief general manager - head product and sales planning.

First Published on Dec 6, 2024 2:05 PM

More from Storyboard18

Brand Makers

JSW MG Motor enters the 'accessible luxury' electric car market

JSW MG Motor enters the 'accessible luxury' electric car market

Brand Makers

Coldplay Concert: Bombay HC urges Govt to address ticket sales malpractice

Coldplay Concert: Bombay HC urges Govt to address ticket sales malpractice

Brand Makers

Cannes Lions 2025: Josy Paul appointed Jury President of Sustainable Development Goals

Cannes Lions 2025: Josy Paul appointed Jury President of Sustainable Development Goals

Brand Makers

ITC Chairman Sanjiv Puri advocates vision over work hours amid 90-hour workweek debate

ITC Chairman Sanjiv Puri advocates vision over work hours amid 90-hour workweek debate

Brand Makers

India to cross 900 million internet users by 2025, increased use from rural areas: Report

India to cross 900 million internet users by 2025, increased use from rural areas: Report

Brand Makers

Bhaskar Das leaves a legacy of gentle compassion and generosity of spirit: Prasoon Joshi

Bhaskar Das leaves a legacy of gentle compassion and generosity of spirit: Prasoon Joshi

Brand Makers

Bhaskar Das tribute: He wanted to play the school Principal in the movie, recalls Sandeep Goyal

Bhaskar Das tribute: He wanted to play the school Principal in the movie, recalls Sandeep Goyal

Brand Makers

Truecaller appoints Hemant Arora as VP - global ad sales business

Truecaller appoints Hemant Arora as VP - global ad sales business