Abhishek Bachchan joins ICC-sanctioned European T20 Premier League as co-owner

The league, sanctioned by the International Cricket Council (ICC), will run from July 15 to August 3, 2025, and aims to elevate the sport’s profile in Europe by featuring top players from Ireland, Scotland, and the Netherlands.

By  Storyboard18Jan 6, 2025 12:17 PM
Abhishek Bachchan joins ICC-sanctioned European T20 Premier League as co-owner
Speaking about his investment in the European T20 Premier League, Abhishek Bachchan said, “Cricket is not just a sport; it’s a unifying force that transcends boundaries. The ETPL is the ideal platform to showcase cricket’s growing global appeal."

Renowned actor, entrepreneur, and sports enthusiast Abhishek Bachchan has invested in the European T20 Premier League (ETPL), a private franchise cricket tournament sanctioned by the International Cricket Council (ICC).

The event, scheduled from July 15 to August 3, 2025, involves teams from Ireland, Scotland, and the Netherlands, alongside international players.

The ETPL's development has been guided by an interim working group made up of representatives from the participating cricket boards and strategic partner Rules Sport Tech, which acts on behalf of the funding partners. This group is finalizing administrative structures and key operational details.

Speaking about his investment in the European T20 Premier League, Mr. Abhishek Bachchan said, “Cricket is not just a sport; it’s a unifying force that transcends boundaries. The ETPL is the ideal platform to showcase cricket’s growing global appeal. With cricket being included in the 2028 Olympics, its popularity will further surge. I’m humbled and excited about this unique collaboration between the cricket boards of Ireland, Scotland, and the Netherlands. I sincerely thank the ICC and the three boards for their tireless work, and I have immense faith in our team to bring this event to fruition. I congratulate Warren, Saurav, Priyanka, Dhiraj, Andrew and the countless others who have been working hard over the last year in making this a reality. I am dedicated to working with all stakeholders to ensure that the ETPL becomes a resounding success, bringing cricket closer to millions across Europe. This is just the beginning. It’s time to roll up our sleeves and let the games begin.”

Mr. Warren Deutrom, CEO of Cricket Ireland and Chair of the ETPL, welcomed Abhishek’s involvement: “We are delighted to welcome Abhishek Bachchan as a co-owner of the ETPL. His deep passion for sports and entrepreneurial acumen add tremendous value to our vision of elevating the status and profile of European cricket. With ICC’s support, Abhishek’s commitment to our shared vision, alongside the exceptional expertise brought to the tournament by Saurav, Priyanka and Dhiraj from Rules Sport Tech, we believe we can create a cricket experience that elevates the game, inspires young talent, and provides a tremendous platform for European cricket on the global cricketing stage.”

Mr. Saurav Banerjee, Director, ETPL, highlighted the region’s potential: “Cricket, the second most-watched sport globally, is gaining significant momentum in Europe. With 34 out of 108 ICC members from this region, we aim to make cricket a major sport here, building a legacy that players, fans, and stakeholders can proudly celebrate. This would not have been possible without the support of Cricket Ireland, who have been tirelessly working with us over the last year to make this happen. We also look forward to working closely with Abhishek, whose commitment to sports and active involvement has been truly inspiring."

Mrs. Priyanka Kaul, Director, ETPL, added: “Starting with six teams — Dublin, Belfast, Amsterdam, Rotterdam, Edinburgh, and Glasgow - and with prominent media partners ensuring extensive coverage, the tournament will reach audiences worldwide, with Europe, India, Australia, England, being some of the key markets. Abhishek’s deep passion for sports and enthusiasm in this initiative have been invaluable. We look forward to continuing this exciting collaboration with him on this journey.”

Mr. S Ravi, Founder of Ravi Rajan Group and Abhishek Ravi, Partner Ravi Rajan Group and Financial Advisor to the ETPL, emphasized the league’s financial integrity: “Transparency and due diligence are at the core of the ETPL. With robust financial oversight, we are committed to building a trusted and sustainable platform for all stakeholders.”

Financial oversight is managed by the Ravi Rajan Group and KPMG, ensuring transparency and robust planning. A formal launch event is expected in due course, where the public will learn more about franchise ownership, player drafts, and further details ahead of the inaugural ETPL season in 2025.

First Published on Jan 6, 2025 12:17 PM

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