MRF Tyres appoints Pratip Francis as general manager - advertising and digital marketing

Pratip Francis will lead brand management across, above the line (ATL), below the line (BTL), digital and public relations.

By  Storyboard18Sep 4, 2023 1:57 PM
MRF Tyres appoints Pratip Francis as general manager - advertising and digital marketing
Pratip Francis started his career at Haier as assistant manager - sales and marketing.

MRF Tyres brings Pratip Francis on board as general manager - advertising and digital marketing. His mandate will include leading the brand management across, above the line (ATL), below the line (BTL), digital and public relations.

Francis started his career at Haier as assistant manager - sales and marketing. Then, he moved to Kohler Co and worked across Schneider Electric, Delta Faucet Company and GROHE.

First Published on Sep 4, 2023 1:57 PM

More from Storyboard18

Brand Makers

Netflix CEO: $2 bn economic impact and 20,000 jobs created in India post Covid

Netflix CEO: $2 bn economic impact and 20,000 jobs created in India post Covid

Brand Makers

“We want to build with India, for India”: OpenAI’s Pragya Misra on AI’s expanding role in storytelling, business and innovation

“We want to build with India, for India”: OpenAI’s Pragya Misra on AI’s expanding role in storytelling, business and innovation

Brand Makers

Bookstrapping: Reading and its positive effects on mental health

Bookstrapping: Reading and its positive effects on mental health

Brand Makers

Delhi HC directs Baba Ramdev to refrain from using communal slurs in Rooh Afza controversy

Delhi HC directs Baba Ramdev to refrain from using communal slurs in Rooh Afza controversy

Brand Makers

HDFC Life elevates Pritika Shah to EVP and head of marketing & CSR

HDFC Life elevates Pritika Shah to EVP and head of marketing & CSR

Brand Makers

Sahil Sethi of P&G Health Care India steps down

Sahil Sethi of P&G Health Care India steps down

Brand Makers

This new executive role could decide the future of your company

This new executive role could decide the future of your company

Brand Makers

Tata Motors EV sales witness 16% drop in April YoY, PVs sales down by 5%

Tata Motors EV sales witness 16% drop in April YoY, PVs sales down by 5%